TY - JOUR AU - Fuchs, Bernhard PY - 2015/04/01 Y2 - 2024/03/29 TI - Das Kreisen des Geldes: Gesten des Gebens in medialen Repräsentationen JF - Österreichische Zeitschrift für Geschichtswissenschaften JA - OeZG VL - 26 IS - 1 SE - research paper DO - 10.25365/oezg-2015-26-1-5 UR - https://journals.univie.ac.at/index.php/oezg/article/view/3664 SP - 98–127 AB - <div class="page" title="Page 1"><div class="layoutArea"><div class="column"><p><span style="font-size: 10.000000pt; font-family: 'MinionPro';">This essay is concerned with South Asian ritual gestures of monetary gift-giving, such as showering banknotes over people (</span><span style="font-size: 10.000000pt; font-family: 'MinionPro'; font-style: italic;">paisā u</span><span style="font-size: 10.000000pt; font-family: 'Times'; font-style: italic;">ṛ</span><span style="font-size: 10.000000pt; font-family: 'MinionPro'; font-style: italic;">ānā</span><span style="font-size: 10.000000pt; font-family: 'MinionPro';">), circulating money above somebody’s head </span><span style="font-size: 10.000000pt; font-family: 'MinionPro'; font-style: italic;">(sir vārnā) </span><span style="font-size: 10.000000pt; font-family: 'MinionPro';">or offering a currency garland (</span><span style="font-size: 10.000000pt; font-family: 'MinionPro'; font-style: italic;">note kī mālā</span><span style="font-size: 10.000000pt; font-family: 'MinionPro';">). These ritual practices are analyzed in audiovisual representations and media discourses, with a focus on feature films, music videos and commercials. Such gestures contribute to the social and cultural embeddedness of money. </span></p></div></div></div> ER -